Pull the deal risks out of this week's Gong calls before the forecast call

Every Friday: open deals whose Gong calls this week raised pricing pushback, a competitor or no next step, each with the call to review.

Runs
Fridays at 14:00
Uses
Gong
Posts
Asks you

What lands on your board

AcmeGong deal risks from this week's calls · Claude Code

3 deals raised risks on calls this week

Want a short recovery plan for each owner, with the next step to propose on their next call?

3 open deals worth $348,000 had calls this week that raised a risk. Northwind's buyer said Rival A came in 20% lower.

DealAmountRiskCall
Northwind - Enterprise$180,000Competitor: Rival A quoted 20% lowerTue, pricing review
Globex - Expansion$96,000No next step; champion leaves in DecemberWed, quarterly review
Initech - 400 seats$72,000Security review not started, legal absentThu, technical deep dive
Resolve
An example with made-up numbers. Your agent posts your real ones.

What it does

Gong records every call, and the risk is usually said out loud: "we're also looking at Rival A", "that's above our budget", "let me get back to you". The trouble is that nobody listens to forty calls before the Friday forecast, so those lines surface after the deal slips.

This skill goes through the week's calls, matches each to its open opportunity, and keeps only the deals where a call raised a real risk: pricing pushback, a competitor, legal or security blockers, or a call that ended without a next step. Each comes with a short quote and the call to open. Then it asks what to do about them.

How it works

  1. 1List this week's calls with CRM context

    POST /v2/calls/extensive with filter.fromDateTime (Monday 00:00) and toDateTime (now), and contentSelector: { context: "Extended", exposedFields: { parties: true, content: { brief: true, keyPoints: true, highlights: true, trackers: true, callOutcome: true } } }. Follow records.cursor to page.

  2. 2

    2Match calls to open deals

    From calls[].context[].objects[], take the Opportunity object with its Name, StageName, Amount and CloseDate fields. Skip calls with no opportunity or a closed one, and group calls by deal.

  3. 3

    3Look for risk signals

    Read trackers your admin set up (competitors, pricing, budget, legal), the brief and key points, and the call outcome. Count as risk: pricing or budget pushback, a competitor named by the prospect, a blocker (security review, legal, champion leaving), or no next step agreed.

  4. 4Confirm with the transcript

    Where the summary is unclear, POST /v2/calls/transcript with the callIds and quote one sentence from the prospect, matched to the speaker through parties. Keep quotes short.

  5. 5

    5Ask what to do

    Post an action card: deal, amount, stage, the risk in one line, and the call title and day. Ask whether to draft a recovery plan for each owner.

  6. Post it to the board

    With BRIEFKIN_TOKEN set, the agent sends the result as one card that updates in place every run. Without it, you get the report in the chat.

What you get

  • Deals at risk: name, amount, stage and close date.
  • The risk in one line, with a short quote from the prospect.
  • The call to review, with its date.
  • The ask: whether to draft a recovery plan for each owner.

Install and run it

Pick your agent, where the data comes from and how to schedule it; the commands below follow.

Agent
Data
Schedule
  1. Install the skill

    One command. It puts the SKILL.md in ~/.claude/skills and in ~/.agents/skills, which Codex, Cursor, Gemini CLI, Copilot CLI and OpenCode read too.

    shellcurl -fsSL https://briefkin.dev/skills/gong-deal-risks-from-calls/install | sh
  2. Run it

    Ask Claude Code:

    promptRun the gong-deal-risks-from-calls skill

    Or paste the prompt instead of installing:

    promptUsing the Gong API, list this week's calls with POST /v2/calls/extensive (context Extended, with brief, keyPoints, highlights, trackers and callOutcome). Match each call to its open CRM opportunity from the context objects, and group calls by deal. Flag deals where a call raised pricing or budget pushback, a competitor named by the prospect, a blocker such as security review, legal or a departing champion, or ended with no agreed next step. Where unclear, check the transcript and quote one short sentence from the prospect. Show deal, amount, stage, the risk and the call, then ask me whether to draft a recovery plan for each owner.
  3. Put it on a schedule

    Fridays at 14:00, from cron on any machine where Claude Code is signed in:

    crontab0 14 * * 5 claude -p "Run the gong-deal-risks-from-calls skill"

    Add it with crontab -e. A laptop asleep at that time runs it when it wakes if you use launchd or Task Scheduler instead; GitHub Actions works for the API route.

  4. Send it to your board

    Connect Briefkin once with curl -fsSL https://briefkin.dev/install | sh and every run lands on your board as a question for you. How setup works

View the SKILL.mdRaw file
SKILL.md---
name: gong-deal-risks-from-calls
description: "Every Friday: open deals whose Gong calls this week raised pricing pushback, a competitor or no next step, each with the call to review. Use when the user asks for this, or when it runs on a schedule."
---

# Gong deal risks from this week's calls

Every Friday: open deals whose Gong calls this week raised pricing pushback, a competitor or no next step, each with the call to review.

Gong records every call, and the risk is usually said out loud: "we're also looking at Rival A", "that's above our budget", "let me get back to you". The trouble is that nobody listens to forty calls before the Friday forecast, so those lines surface after the deal slips.

This skill goes through the week's calls, matches each to its open opportunity, and keeps only the deals where a call raised a real risk: pricing pushback, a competitor, legal or security blockers, or a call that ended without a next step. Each comes with a short quote and the call to open. Then it asks what to do about them.

## Two ways to get the data

Use the API or MCP route when you have an MCP server, a CLI or an API token for the app. Otherwise, if you can drive a browser the user is signed in to (Claude in Chrome, a Playwright or Chrome DevTools MCP server), use the browser route. Say which one you used.

## Route A: API or MCP server

### What you need

- A Gong API access key and secret from a technical admin, with `api:calls:read:extensive` and `api:calls:read:transcript`, in `GONG_ACCESS_KEY` and `GONG_ACCESS_KEY_SECRET` with `GONG_BASE_URL`, used as basic auth; and Gong connected to your CRM so calls carry opportunities.
- Or Gong's MCP server, which a Gong tech admin enables for Claude, ChatGPT or Copilot; it is read-only, and its `ask_account`, `ask_deal` and `generate_brief` tools answer about one account or deal at a time.

If something is missing, say what and stop; do not invent numbers.

### Steps

1. **List this week's calls with CRM context** (Gong): `POST /v2/calls/extensive` with `filter.fromDateTime` (Monday 00:00) and `toDateTime` (now), and `contentSelector: { context: "Extended", exposedFields: { parties: true, content: { brief: true, keyPoints: true, highlights: true, trackers: true, callOutcome: true } } }`. Follow `records.cursor` to page.
2. **Match calls to open deals**: From `calls[].context[].objects[]`, take the `Opportunity` object with its `Name`, `StageName`, `Amount` and `CloseDate` fields. Skip calls with no opportunity or a closed one, and group calls by deal.
3. **Look for risk signals**: Read trackers your admin set up (competitors, pricing, budget, legal), the brief and key points, and the call outcome. Count as risk: pricing or budget pushback, a competitor named by the prospect, a blocker (security review, legal, champion leaving), or no next step agreed.
4. **Confirm with the transcript** (Gong): Where the summary is unclear, `POST /v2/calls/transcript` with the `callIds` and quote one sentence from the prospect, matched to the speaker through `parties`. Keep quotes short.
5. **Ask what to do**: Post an action card: deal, amount, stage, the risk in one line, and the call title and day. Ask whether to draft a recovery plan for each owner.

## Route B: the browser

### What you need

- Signed in to Gong with a user who can view the team's calls and the Deals board, in a workspace with the CRM integration on so calls carry deals.

If something is missing, say what and stop; do not invent numbers.

### Steps

Start at https://app.gong.io/. The user is signed in already; never type passwords or codes, and ask if a sign-in page appears.

1. **List this week's calls**: Open **Conversations** in the left navigation and set the date filter to this week, Monday to today; filter by team if the list is long. Each row shows the call title, date, account and the deal it is linked to. Skip calls with no deal or a closed one.
2. **Read the call summary**: Open each call and read the **Highlights** panel: the call brief, key points, next steps and the trackers that fired (competitors, pricing, legal, security). Note pricing or budget pushback, a competitor the prospect named, a blocker, or no agreed next step.
3. **Confirm with the transcript**: Where the summary is vague, open the **Transcript** tab, search it for the competitor name, "budget" or "price", and copy one short sentence said by the prospect, not the rep.
4. **Check the deal**: Follow the deal link to the **Deals** board for amount, stage and close date, and any warnings Gong already shows on it. Group several calls on one deal into one line.
5. **Ask what to do**: List each deal at risk with amount, stage, the risk in one line, the quote and the call title and day, and ask whether to draft a recovery plan for each owner.

Note: Forty calls is a long session in a browser; for a large team, start from the Deals board's warnings (no next step, competitor mentioned) and open only those calls. Gong's call page also has an Ask Anything box that answers questions about one call. Labels vary by workspace settings and permissions.

## The report

- **Deals at risk**: name, amount, stage and close date.
- **The risk** in one line, with a short quote from the prospect.
- **The call** to review, with its date.
- The ask: whether to draft a recovery plan for each owner.

## Post it to Briefkin

When `BRIEFKIN_TOKEN` is set, or `~/.config/briefkin/env` exists (the installer from https://briefkin.dev/docs writes it), also send the result to the user's Briefkin board as one card. Keep the `item_key` the same on every run so the card updates in place, use a new `event_id` per run, and put today's real numbers in place of the example ones. If the request fails, say so once and carry on.

```bash
[ -n "${BRIEFKIN_TOKEN:-}" ] || . ~/.config/briefkin/env
curl -sS -X POST "${BRIEFKIN_URL:-https://briefkin.dev}/v1/events" \
  -H "authorization: Bearer $BRIEFKIN_TOKEN" \
  -H "content-type: application/json" \
  -d @- <<'JSON'
{
  "v": 1,
  "event_id": "gong-deal-risks-from-calls/<date of this run, e.g. 2026-10-16>",
  "item_key": "gong-deal-risks-from-calls",
  "project": "Acme",
  "source": "Gong deal risks from this week's calls skill",
  "kind": "action",
  "title": "3 deals raised risks on calls this week",
  "summary": "**3 open deals worth $348,000** had calls this week that raised a risk. Northwind's buyer said Rival A came in **20% lower**.",
  "action": {
    "request": "Want a short recovery plan for each owner, with the next step to propose on their next call?",
    "options": [
      "Draft all 3",
      "Only Northwind",
      "Send me the calls",
      "No action"
    ]
  },
  "widget": {
    "type": "Table",
    "props": {
      "columns": [
        "Deal",
        "Amount",
        "Risk",
        "Call"
      ],
      "align": [
        "left",
        "right",
        "left",
        "left"
      ],
      "rows": [
        [
          "Northwind - Enterprise",
          "$180,000",
          "Competitor: Rival A quoted 20% lower",
          "Tue, pricing review"
        ],
        [
          "Globex - Expansion",
          "$96,000",
          "No next step; champion leaves in December",
          "Wed, quarterly review"
        ],
        [
          "Initech - 400 seats",
          "$72,000",
          "Security review not started, legal absent",
          "Thu, technical deep dive"
        ]
      ]
    }
  }
}
JSON
```

Widgets come from the Briefkin catalog (https://briefkin.dev/v1/catalog). Without a token, just give the user the report.

## Run it on a schedule

Suggested: Fridays at 14:00 (`0 14 * * 5`). From cron, with the agent signed in on that machine:

```bash
0 14 * * 5 claude -p "Run the gong-deal-risks-from-calls skill"
# Codex: codex exec, Gemini CLI: gemini -p, Copilot CLI: copilot -p, OpenCode: opencode run
```

Or use the agent's own scheduler (Claude Code routines, Codex automations, Claude or ChatGPT scheduled tasks): https://briefkin.dev/skills/gong-deal-risks-from-calls#schedule

Source: https://briefkin.dev/skills/gong-deal-risks-from-calls

What your agent needs

  • A Gong API access key and secret from a technical admin, with api:calls:read:extensive and api:calls:read:transcript, in GONG_ACCESS_KEY and GONG_ACCESS_KEY_SECRET with GONG_BASE_URL, used as basic auth; and Gong connected to your CRM so calls carry opportunities.

  • Or Gong's MCP server, which a Gong tech admin enables for Claude, ChatGPT or Copilot; it is read-only, and its ask_account, ask_deal and generate_brief tools answer about one account or deal at a time.

Connecting Gong

  1. Gong MCP server, Gong's official remote server at https://mcp.gong.io/mcp, read-only. A technical administrator creates an MCP integration in Gong with Personal access, so each person sees only the calls they already can, adds the client's redirect URI, and shares the client ID and secret; in Claude you add it as a custom connector with those values. Its tools (ask_account, ask_deal, generate_brief) return Gong's AI-generated insights about accounts and deals, not raw transcripts, and leave private calls out. Users need a paid Gong seat (docs).
  2. API v2 with an access key. A technical administrator creates an access key and secret in Gong's API settings (Company Settings > Ecosystem > API). The skill reads GONG_ACCESS_KEY, GONG_ACCESS_KEY_SECRET and GONG_BASE_URL and uses basic auth.

The API key reads every call in the company, transcripts included, so keep it in a secret store and point the skill at the deals in the report; for per-person access, use the MCP server with Personal access.

Questions

Does it need custom trackers?

No, but they help. The skill reads Gong's briefs and key points on every call; trackers for competitor names, pricing and legal terms make the signals sharper and cheaper to find. Ask your Gong admin which trackers exist and list them in the skill.

Can I use Gong's MCP server instead of the API?

For a single deal, yes: it answers questions about one deal or account and writes briefs with risks and next steps. For a sweep of every call this week, the API is the better fit, because the skill needs the full list of calls and their opportunities in one pass.

Do I need Briefkin to use the Gong deal risks from this week's calls skill?

No. The skill runs with your own agent and gives you the report in the chat. With a Briefkin token set, each run also posts it to your board as a asks you, so you can glance at it instead of asking again.

Which agents can run it?

Claude Code, Codex, Cursor, Gemini CLI, GitHub Copilot CLI, OpenCode, Windsurf and Amp all read SKILL.md files. The install command puts it in ~/.claude/skills and ~/.agents/skills, where they look. ChatGPT, the Claude app and Grok take the prompt instead. Pick your agent under "Install and run it" and the commands change to match.

Can it work without an API or MCP server, from my browser?

Yes. Switch the data source to "Your browser" and the steps change to the Gong pages themselves: the agent opens app.gong.io in a browser you are signed in to and reads the numbers off the page. Claude Code, Codex, Cursor, Claude app and ChatGPT can drive a browser out of the box; Gemini CLI, Copilot CLI and OpenCode need a Playwright or Chrome DevTools MCP server first. It is slower than the API and needs you signed in, so it suits a report you run by hand or from a scheduler on your own computer.

Answer your agents from one board, or from Telegram

Skills are free to use with any agent. Briefkin is where their results land: one board for every report, number and question your agents send, with a ping when something needs you.

Free during the open beta. No card.